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Business
audits and analysis
Because
the M3 model is based on the interrelationship of marketing,
management and motivation, an initial, fixed-price
audit of your organisation is often recommended
to establish your current balance and identify any areas
which may affect the future viability of specific activities.
Such an exercise can often reveal surprising results
and effectively establish the baseline from which you
can move forward.
The
audit involves us spending a concentrated period of
time with you, speaking to a range of people about their
experiences and opinions, at the end of which we produce
a report of our findings. This “snapshot”
of the firm will cover a number of key areas, highlighting
your current strengths and weaknesses, together with
apparent opportunities and threats.
Following
this, should you wish it, we can jointly agree with
you which areas need attention and establish a
list of priorities. Most important of all,
we help you decide what you ultimately need to achieve
- from which, decisions can be made as to what exactly
should be done, by whom, over what timescale and at
what price.
Depending
on your needs, the audit process can result in a whole
variety of options in terms of our future input, ranging
from having us advise on a major management and systems
overhaul down to specific, targeted marketing communications
activities.
However, at the end of the audit, there is no obligation
for you to act on any of the recommendations provided.
Should you decide not to take matters further, the report
will be yours to keep.
Our
audits are always undertaken with the utmost regard
for confidentiality and the minimum disruption.
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